Product & Pricing Archives | Vistage Research Center http://www.vistage.com/research-center/category/customer-engagement/product-pricing/feed/ Resource for Business Leadership, Coaching, and CEOs Thu, 27 Oct 2022 20:44:35 +0000 en-US hourly 1 https://wordpress.org/?v=6.2.4 7 questions about pricing strategy with Casey Brown https://www.vistage.com/research-center/customer-engagement/product-pricing/20201027-7-questions-pricing-strategy/?utm_source=rss&utm_medium=rss&utm_campaign=20201027-7-questions-pricing-strategy https://www.vistage.com/research-center/customer-engagement/product-pricing/20201027-7-questions-pricing-strategy/#respond Thu, 27 Oct 2022 21:00:00 +0000 https://www.vistage.com/research-center/?p=43535 The rising cost of everything is circular. Small and midsize businesses are impacted by inflationary pressures and, in turn, are also contributing to this as 67% of CEOs report plans to raise prices in the next 12 months according to...

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Pricing in Precarious Times https://www.vistage.com/research-center/uncategorized/pricing-in-precarious-times/?utm_source=rss&utm_medium=rss&utm_campaign=pricing-in-precarious-times https://www.vistage.com/research-center/uncategorized/pricing-in-precarious-times/#respond Wed, 19 Oct 2022 13:16:13 +0000 https://www.vistage.com/research-center/uncategorized/pricing-in-precarious-times/ With soaring inflation and the cost of living crisis only worsening, prices are rising in all aspects of life. Is your business increasing its prices to keep up? Off the back of his Vistage webinar ‘The Psychology of Pricing’, we...

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Strategic pricing when inflation crashes into recession https://www.vistage.com/research-center/customer-engagement/product-pricing/20220803-strategic-pricing-inflation-recession/?utm_source=rss&utm_medium=rss&utm_campaign=20220803-strategic-pricing-inflation-recession https://www.vistage.com/research-center/customer-engagement/product-pricing/20220803-strategic-pricing-inflation-recession/#respond Fri, 26 Aug 2022 21:30:00 +0000 https://www.vistage.com/research-center/?p=41488 Download the webinar slides Inflation is impacting small and midsize businesses in a variety of ways. As a result, our research shows that 75% of CEOs plan to raise prices over the next 12 months. At the same time, record-setting...

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Managing rising costs through strategic pricing https://www.vistage.com/research-center/customer-engagement/product-pricing/20211004-manage-rising-costs-through-strategic-planning/?utm_source=rss&utm_medium=rss&utm_campaign=20211004-manage-rising-costs-through-strategic-planning https://www.vistage.com/research-center/customer-engagement/product-pricing/20211004-manage-rising-costs-through-strategic-planning/#respond Fri, 29 Oct 2021 16:31:00 +0000 https://www.vistage.com/research-center/?p=39077 One of the most critical decisions CEOs need to consider is how to manage the rising cost of everything. At the heart of that: a solid pricing strategy. In the latest Vistage CEO Confidence Index survey, 74% of CEOs reported...

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