Pricing Archives | Vistage Research Center https://vistage.co.uk/research-centre/tag/pricing/ Resource for Business Leadership, Coaching, and CEOs Thu, 26 Oct 2023 18:40:07 +0000 en-US hourly 1 https://wordpress.org/?v=6.2.4 7 questions about pricing strategy with Casey Brown https://www.vistage.com/research-center/customer-engagement/product-pricing/20201027-7-questions-pricing-strategy/?utm_source=rss&utm_medium=rss&utm_campaign=20201027-7-questions-pricing-strategy https://www.vistage.com/research-center/customer-engagement/product-pricing/20201027-7-questions-pricing-strategy/#respond Thu, 27 Oct 2022 21:00:00 +0000 https://www.vistage.com/research-center/?p=43535 The rising cost of everything is circular. Small and midsize businesses are impacted by inflationary pressures and, in turn, are also contributing to this as 67% of CEOs report plans to raise prices in the next 12 months according to...

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Strategic pricing when inflation crashes into recession https://www.vistage.com/research-center/customer-engagement/product-pricing/20220803-strategic-pricing-inflation-recession/?utm_source=rss&utm_medium=rss&utm_campaign=20220803-strategic-pricing-inflation-recession https://www.vistage.com/research-center/customer-engagement/product-pricing/20220803-strategic-pricing-inflation-recession/#respond Fri, 26 Aug 2022 21:30:00 +0000 https://www.vistage.com/research-center/?p=41488 Download the webinar slides Inflation is impacting small and midsize businesses in a variety of ways. As a result, our research shows that 75% of CEOs plan to raise prices over the next 12 months. At the same time, record-setting...

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Small business CEOs confident in own firms, not economy, according to WSJ/Vistage March 2019 survey https://www.vistage.com/research-center/business-financials/economic-trends/20190328-small-business-ceos-dim-economic-outlook/?utm_source=rss&utm_medium=rss&utm_campaign=20190328-small-business-ceos-dim-economic-outlook https://www.vistage.com/research-center/business-financials/economic-trends/20190328-small-business-ceos-dim-economic-outlook/#respond Wed, 27 Mar 2019 05:52:38 +0000 https://www.vistage.com/research-center/?p=24252 Download the full infographic Small business CEOs are increasingly concerned about the outlook for the U.S. economy. Confidence in economy fell 29 points in one year, according to March WSJ/Vistage Small Business CEO survey. Despite the drop in confidence, small...

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Types of Pricing Models: Pricing Strategies Explained https://www.vistage.com/research-center/customer-engagement/the-price-is-right-5-pricing-models-explained/?utm_source=rss&utm_medium=rss&utm_campaign=the-price-is-right-5-pricing-models-explained https://www.vistage.com/research-center/customer-engagement/the-price-is-right-5-pricing-models-explained/#comments Wed, 29 Feb 2012 02:33:15 +0000 http://blog.vistage.com/?p=9844 A pricing strategy is a process and method that’s used to determine a favorable cost of the goods and services you sell. It helps you identify the factors that influence an optimal price point that you can adjust as needed...

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The Dilemma of Variable Pricing https://www.vistage.com/research-center/business-growth-strategy/the-dilemma-of-variable-pricing/?utm_source=rss&utm_medium=rss&utm_campaign=the-dilemma-of-variable-pricing https://www.vistage.com/research-center/business-growth-strategy/the-dilemma-of-variable-pricing/#respond Wed, 22 Feb 2012 17:01:31 +0000 http://blog.vistage.com/?p=9675 Globalization has enabled unprecedented hyper-competition, and all types of dynamic comparative pricing models. Yet pricing within many segments of our economy appear like something from the The Stone Age. If you go into a white tablecloth restaurant and order the...

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